Social Media

How does Social Media work?




Day 2:

  1. Background to social media and tools such as blogs,  micro-blogs and multimedia file-sharing sites
  2. Practical opportunities for participants to engage with some of the social media tools
  3. Social Media and mobile phones

Objectives:

  • Understanding of Social Media and its context
  • Identified tools that could be integrated into organisation’s vision and objectives
  • Introductory level of hands-on experience using social media tools
  • To use mobile phones as possible social media devices

 

The module consists of the following:

Blogging

  • Introduction to Blogging
  • CASE Study:  A leading South African Blog
  • Blogging Tools
  • Blogging for GROW

    •  

    Social Networking

  • What is Social Networks?
  • The Facebook Revolution
  • Maximizing Facebook
  • CASE Study: Facebook Example

    • Micro-Blogging

     

  • What is Micro-Blogging?
  • Introduction to Twitter
  • CASE Study: Twitter Example

    • File Sharing

  • Introduction to File Sharing
  • Using file sharing tools
  • CASE Study: File sharing example

    • Mobile

  • Mobile Social Media
  • Examples of South African Mobile Social Networks

    • Forum Q&A
    Social Share Toolbar